Singapore Press Holdings Limited (SPH) today announced that its subsidiary SPH Magazines will acquire Luxury-Insider.com, Asia’s most established and leading luxury website, from WhiteWave Media Group (WWMG), a regional luxury media group.
Luxury-Insider.com was first launched in 2006 by Julian Peh, CEO of WWMG, as Asia’s first wholly digital luxury publication.
Since its launch, it has steadily built on its pioneering position in online luxury publishing to expand its reach regionally and establish its current position as one of Asia’s largest websites targeting affluent audiences.
Luxury-Insider.com won double honours in 2013 when it was voted the No 1 Luxury Website by marketers in both Singapore and Hong Kong in Marketing Magazine’s Digital Media of the Year Awards. Luxury-Insider.com is ranked among Singapore’s top online magazines according to recent media reports, and it enjoys a leading market share in digital advertising among major global luxury brands.
Mr Loh Yew Seng, Chief Executive Officer, SPH Magazines, said: “The acquisition will give us a strong foothold in the online luxury vertical space and complement our existing offerings focusing on IT and women’s interests. Luxury-Insider.com will also serve as a major gateway for our luxury titles to target and engage readers and advertisers across the region. With this strategic move, we are firmly on the right track to be an integrated media platform for the luxury market.”
About SPH Magazines
A leading publisher in Singapore and the region, SPH Magazines Pte Ltd is a wholly owned subsidiary of media organisation Singapore Press Holdings Limited.
With a proven track record for sterling editorial content, award-winning designs and creative solutions, SPH Magazines raises the bar as a dynamic publisher. In its stable are about 100 titles in the region, in English, Chinese and other languages, covering lifestyle, fashion, beauty, society, bridal, health, men’s lifestyle, automobile, parenting, decor, new media and business. Flagship title Her World, and other titles such as Female, Cleo, The Women’s Weekly, Harper’s BAZAAR, Cosmopolitan, The Peak, Home & Decor, Nuyou, Torque and HWM are among the highest-circulating titles and best-read in their respective lifestyle categories.
Currently, more than 60 of SPH Magazines’ titles have digital editions that subscribers can read conveniently on their tablets, while websites such as herworldPLUS.com and HardwareZone.com have extended the company’s reach online, engaging readers with interactive content, capturing audience beyond print.
SPH Magazines’ established editorial unit provides excellent custom publishing services to major corporate clients by producing custom lifestyle magazines, newsletters and other collaterals to meet their business needs.
In addition, wholly owned subsidiary Blu Inc Media publishes titles such as LP-Luxury Properties, Action Asia, Asia-Pacific Boating, China Boating, JET Asia Pacific and AsiaSpa, targeted at high net worth readers in China and Hong Kong.
With a vision to continue regional growth, SPH Magazines is set to hold a leading position in publishing in Asia, with a presence in China, Hong Kong, India, Indonesia, Thailand, Malaysia, The Philippines and Vietnam.
As a Publisher of Choice, SPH Magazines aims to deliver the best to meet the diverse needs and interests of readers and advertisers.
Visitwww.sphmagazines.com.sg for more information.
