April 19, 2024
12 Luxury Watches You Can Buy Online Now Direct From The Brand ABTW Editors' Lists

12 Luxury Watches You Can Buy Online Now Direct From The Brand ABTW Editors' Lists

It’s the shopping season, and that probably means at least one thing – you are stressed out from shopping. The last thing any of us wants to do is visit more stores, so good thing the internet has us covered. In the context of luxury watch sales (for the purpose of this article I mean watches with a retail price of $5,000 and up), more and more brands are launching official e-commerce boutiques this year, which means you can buy safe and buy direct. Even though the sale of wristwatches online is anything but new, the luxury watch industry itself has only recently “officially” entered online sales in an appreciable way. Let’s take a look at some of the luxury timepieces that you can buy direct from the company this holiday season.

First, a few thoughts on authorized e-commerce sales for watches in general. The most important thing to know is that for the most part, you’ll be paying the full retail price. Though doing so yields some unexpected benefits of buying directly from a brand. It is true that (especially in the past) many brand new luxury wa